6 Steps to Build Your Year-End Giving Campaign Now
Six steps to build your year-end giving campaign before the November rush hits: get your systems ready, segment your list, build stewardship into the plan, map your schedule, write your appeals, and set up your thank-yous. Plus a free template to build out your own email schedule.
What Is Fractional Fundraising? A Look at Working with a Fractional Fundraiser
Fractional Fundraising has become a buzz word in some circles but a lot of nonprofits have never heard the term – and don’t know it’s an option. Here’s an inside look at what fractional fundraising is, when it makes sense for your organization, and exactly what it’s like to work with Guava Tree Strategies.
The Nonprofit KPIs That Actually Predict Fundraising Success
When it comes to fundraising, most nonprofits are focused on one question, “How much did we raise?” But revenue is a lagging indicator. If that’s the only question your organization is asking at the end of the fiscal year, you're missing the metrics that actually predict whether your fundraising program is sustainable — or whether you'll be starting from zero again next January.
How to Start a Monthly Giving Program at Your Nonprofit
Monthly giving is one of the most sustainable revenue streams a nonprofit can build. Here's everything you need to know to start a monthly giving program, retain your monthly donors, and grow the program over time.
What Your Nonprofit Development Director Job Description Is Really Saying to Candidates
Most Director of Development job descriptions are written for the organization, not the candidate. Here's a breakdown of an actual Development Director job description and why experienced fundraisers will read it and move on without applying.
What is a Sustainable Nonprofit Fundraising Strategy?
Most nonprofits don't have a real fundraising strategy. They have donors, fundraising activities, and a budget — but nothing that connects them into a system built for long-term growth. Here's what a sustainable fundraising strategy actually includes – and how to build one at your nonprofit.